guides Archives - Mopinion https://mopinion.com/tag/guides/ Customer Feedback Intelligence For Digital Enterprises Wed, 13 Sep 2023 09:21:45 +0000 en-US hourly 1 https://wordpress.org/?v=6.0.2 The Ultimate Guide to the Voice of Customer (VoC) https://mopinion.com/voice-of-customer-voc/ https://mopinion.com/voice-of-customer-voc/#respond Fri, 20 May 2022 07:05:40 +0000 https://mopinion.com/?p=38838 It has been said that having a good Voice of Customer (VoC) program leads to improved client retention, better employee engagement and less spending on customer service. And while this is entirely true, it seems that many businesses still fail to implement and manage an effective voice of the customer program. In fact, far too […]

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A Complete Guide to Mobile Feedback https://mopinion.com/guide-to-mobile-feedback/ https://mopinion.com/guide-to-mobile-feedback/#respond Thu, 14 Apr 2022 07:54:22 +0000 https://mopinion.com/?p=50013 Whether it’s listening to a podcast, doing some online shopping, checking the news, or posting yet another picture of your cat on your Instagram account, there’s one thing you have in common with the rest of us – you’re pretty much glued to your mobile phone. But don’t feel guilty, mobile devices have – in […]

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Inside Mopinion: Powering UX Design with Feedback https://mopinion.com/ux-feedback/ https://mopinion.com/ux-feedback/#respond Wed, 02 Mar 2022 07:43:48 +0000 https://mopinion.com/?p=49176 User experience and feedback. Like many other great combos, one truly cannot survive without the other. UX design is all about providing your users with the information they’re looking for, and doing so in the simplest and most intuitive way possible. Naturally, there are many ways to go about designing a user experience, though, arguably, […]

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The Beginner’s Guide to User Feedback and CRO https://mopinion.com/the-beginners-guide-to-user-feedback-and-conversion-rate-optimisation-cro/ https://mopinion.com/the-beginners-guide-to-user-feedback-and-conversion-rate-optimisation-cro/#respond Mon, 05 Jul 2021 14:00:02 +0000 https://mopinion.com/?p=44878 We know that an improved performing website means a better relationship with your customers, which means higher conversions and ultimately a higher ROI. But, how do you do it and where to start? This Beginner’s Guide to Feedback and Conversion Rate Optimization (CRO) is your go-to on how to use feedback to drive your CRO […]

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The Complete Guide to User Feedback https://mopinion.com/user-feedback/ https://mopinion.com/user-feedback/#respond Wed, 14 Oct 2020 08:58:27 +0000 https://mopinion.com/?p=37653 We live in a customer-centric world. Advances in consumer technology have been raising customer expectations about what constitutes a ‘good’ online experience for quite a few years now. They’re demanding consistency, interaction, and convenience. As a result, user feedback has become a fundamental criteria for growing a business and maintaining a satisfied customer base. So […]

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A Guide to In-App Feedback for Financial Institutions https://mopinion.com/guide-in-app-feedback-financial-institutions/ https://mopinion.com/guide-in-app-feedback-financial-institutions/#respond Thu, 23 Jan 2020 07:44:29 +0000 https://mopinion.com/?p=29938 More and more financial institutions are investing in their own mobile apps. With 30% more apps compared to other industries, one might even go as far as to say they’ve become a digital priority among these institutions. So what’s the reason for their popularity? Not only do mobile apps provide convenience for customers (e.g. self-service […]

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A Guide to Psychology Principles in UX Design https://mopinion.com/guide-to-psychology-principles-in-ux-design/ https://mopinion.com/guide-to-psychology-principles-in-ux-design/#respond Tue, 02 Jul 2019 07:48:20 +0000 https://mopinion.com/?p=23140 Have you ever wondered why your users don’t interact with your product the way you were expecting them to? It might be because you may not understand how to use different psychology principles to design your products to elicit specific responses and actions from your users. Your customers are driven by emotions when they are […]

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Quick Guide: Ask the Right Questions in Feedback Forms https://mopinion.com/quick-guide-ask-the-right-questions-in-feedback-forms/ https://mopinion.com/quick-guide-ask-the-right-questions-in-feedback-forms/#respond Thu, 18 May 2017 08:25:04 +0000 https://mopinion.com/?p=9739 A lot of companies out there heavily rely on the same feedback strategy: ‘tacking’ a feedback button on various webpages and waiting to see what comes in. Although this is a good start, what they don’t realise is that in order to receive truly valuable feedback and useful insights into the customer experience, a more […]

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