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Financial institutions have always been at the forefront of innovation and new technologies. In fact, quite recently, increasing automation...
Tips to Optimise the Online Journey for Financial Institutions
Historically, financial institutions such as banks, insurance providers and investment firms leveraged mainly offline touchpoints and...
Air France-KLM improves its internal knowledge system with Mopinion
The Air France-KLM Group is a leading group in terms of international traffic on departure from Europe. This global giant has a fleet of...
Top 15 Heatmapping Tools You Might Want to Try
Are you a visual person? Looking for some deeper insights into what your visitors are doing on your website? Want to boost your...
User Feedback Lessons Learned from Digital Agency, Caveni
User feedback software has been our preferred method for collecting customer feedback to bring our A/B testing to the next level. A/B...
What is Text Analytics? And why should I care?
Data. Insights. Conversions. These three words are thrown around quite a bit in the digital world, regardless of the industry. And the...
Post-Brexit Britain: Where Will that Leave Digital Marketing?
Brexit is getting closer and with negotiations still in progress, all of us digital marketers are out there watching and waiting with bated...
Is digital feedback the solution to retailers’ struggles?
It’s a dog-eat-dog world out there in the eCommerce industry. Online retailers face tough competition when it comes to offering a good...